Every Arsenal season seems to finish with at least a trophy or two. You won’t find them in the cabinet when you visit the Emirates as the FA has probably not found the right bidder to structure the silverware. While the likes of St. Totterington’s has been annual, just like finishing in the top four, some do not have to wait till the end of the season to happen.
One of which is becoming the first Premier League club to reach 5 million followers on twitter.
The, dare I say, landmark was announced via the club’s official twitter handle, @Arsenal, with a commemorative graphic detailing the rise of the club’s followership on the social media platform since the first tweet on the 1st of May, 2009. Only Real Madrid and Barcelona have more followers amongst Europe’s football clubs than Arsenal, which could be an inkling into the global appeal of the club, as the followers cut across all parts of the world, from Africa through the Middle East and down under Australia.
Twitter Takeovers, Vine video Q&As, Matchday coverage, breaking news and links to polls, have all acted as instruments of the massive reach out which has had the effect of the followership and it would surely be used as a point of strong argument by Ivan Gazidis and the board, of the efforts they make daily to improve the brand Arsenal.
There will be no parade to toast to this first, and, really, what’s the fuss about it anyway?
It had been announced in July that the club had reached four million followers, with Flamini, Ramsey, Gibbs and Szczesny in a photo, showing four fingers each as a sign of commemoration and the public reaction to that should pose questions to us as we ‘celebrate’ million five. Having earned the reputation of always settling for a fourth place finish, the four-sign was mocked as a confirmation of what could probably be our aspiration for the coming season.
And half way through, it’s already proving to be so true.
Despite the promises made to mount a concrete challenge on the title, whose foundation would be making the right acquisitions in key areas in defence and midfield, our season has petered out to another scrap for the fourth place trophy and that is if we manage to hold off West Ham eventually. Needless to say that the Spurs – as much as we may want to laugh at their top scorer being Harry Kane and not Adebayor or SOLDado – are hot on our heels.
But on the bright side, being behind just Madrid and Barcelona in Europe could be good signs of what we could achieve in the Champions League this season, so that even if we eventually finish off-fourth – fifth, probably – could we really win the Champions League and be in it again?
5 million followers will fill the Emirates 83 times? That could mean more banners screaming Wenger out.
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